public-relations

Sustainable Investors and Community Relationships-PR 5004

15 Apr 24-19 Apr 24 (Dubai, UAE), 09 Sep 24-13 Sep 24 (London, UK), 02 Dec 24-06 Dec 24 (Houston, Texas, USA.),

Course Overview

    This course is designed for individuals at senior and management levels whose day-to-day activities impact in one form or shape on the reputation of their organization, investors relations, community relations and sustainable development by delivering economic, social and environmental benefits for all stakeholders.

     

Learning Outcome

    At the end of the course delegates will be able to;

    • Explain the relationship between management and leadership
    • Align goals with resources and challenges
    • Utilize both emotional and competitive intelligence
    • Relate strategic leadership to strategies and delivery of goals
    • Explain key components of corporate reputation management
    • Understand how organizations develop their corporate identities
    • Explain the nature of strategic public relations
    • Explain the link between how an organization wants to be seen and how it is seen

     

Indicative Contents

    • Strategic management tools
    • Leadership strategies
    • Goals setting (resources, challenges and competition)
    • Managing a Team (Selected or imposed)
    • Reputation management
    • Ethics and communication in challenging times
    • Media relations and information communication technologies
    • Government relations (ministries, departments and agencies)
    • Community and investor relations
    • Sponsorship and corporate social responsibility

     

More Detail
Duration This is a one-week programme spread over 5 working days.
Certification A certificate of completion is issued on successful completion of the programme.
Location (Dubai, UAE), (London, UK), (Houston, Texas, USA.)
Travel and accommodation Travel and accommodation to be paid for at source by delegates.
Fees

London: £4,500 (Excl. VAT) per delegate for 1 week. Dubai: $5,850.00(Excl. VAT) per delegate for 1 week. Houston: $5,850.00 (Excl. VAT) per delegate for 1 week.