24 Apr 23-28 Apr 23 (Dubai, UAE), 03 Jul 23-07 Jul 23 (London, UK), 13 Nov 23-17 Nov 23 (London, UK),

Course Overview

Managing travel and tourism operations is made more challenging by the dynamic nature of people and pattern of life as well as ever competing destinations. This course is for those who manage day to day operations in a travel and tourism focused organization.

Learning Outcome

• Better understanding of people and patterns of life
• Understanding destination as a marketing mix
• Conduct, Analyse and Interpret visitors’ survey
• Able to take advantage of both emerging and popular attractions
• Able to provide necessary safe guards for company and consumers

Indicative Contents

• The place (natural characteristics, political standards & systems, history & arts)
• Tourist destination (types of destinations, special focus destinations and)
• The Image of a destination
• Market research and evaluation
• Quality and quality management
• Regeneration and re-engineering of a tourism project
• Managing emergencies
• Case studies

More Detail
Duration	This is a one-week course involving intensive role play and presentations.
Certification	A certificate is granted on completion of the course.
Location	(Dubai, UAE), (London, UK), (London, UK)
Travel and accommodation	Travel and accommodation is to be paid at source by delegates.
Fees	London: £3,900.00 (Excl. VAT) per delegate for 1 week. Dubai: $4,850.00 (Excl. VAT) per delegate for 1 week.